"Wrong" Title? Still Worth It

Not everyone who books speakers has "Event Director" in their title. That's why we include diverse contacts - and help you leverage each one strategically.

Who Books Speakers:

  • Event planners, HR leaders, L&D managers

  • Program coordinators, executive assistants

  • Department heads with training budgets

  • Anyone tasked with "finding a speaker for..."

Smart Outreach Strategy: Our Message Composer adapts to each contact's role:

  • Direct Decision-Makers → Pitch your value

  • Gatekeepers → Build rapport and ask for introductions

  • Influencers → Start conversations that lead upward

  • Unknown Roles → "Who handles your speaker selection?"

Example Approaches:

  • To an assistant: "Could you point me to who coordinates your leadership events?"

  • To HR manager: "I see you focus on employee development—do you handle speaker bookings?"

  • To anyone: "Not sure if you're the right person, but..."

Don't skip contacts because of their title. Every person is a potential door into paid engagements.


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